THE PROBLEM: According to The World Counts, 5 trillion plastic bags will be consumed worldwide this year. That’s 16,000 a second! It is also predicted that by 2050, there will be as much plastic as there are fish in the oceans. OUR VISION: Sustainable cities and communities, thriving animals on land and below water. New Zealanders pioneering a purposeful and planet friendly lifestyle, for the earth, ourselves and our future generations.